Should You Switch Up Your Package Design?

Wednesday, June 21, 2017 11:45:07 AM America/Los_Angeles

Should You Switch Up Your Package Design?

As your company grows, your physical image should evolve with it. Consider these various reasons for switching up your package design--sometimes the same old product needs a brand new look.

Should you switch up your package design? Here are a few scenarios that call for a little change:

Seasonal change

Do you hear sleigh bells ringing? Summer transitioning to autumn? Is it any form of seasonal shift? Why not use this holiday transition to switch up your packaging design? There are endless options for how you want to promote your product in various seasons--red and snowflakes are popular for winter, and pumpkins and squashes for the fall.

Eco-friendly

Want to make a change to save the environment? Does your packaging need to be more eco-friendly, and then express that on the packaging design? Luckily, Sinoway makes its pouches biodegradable and 100% recyclable. Why not brag about this new innovation on your pouch? Brand your company as sustainable--it will make the customers feel a bit better about themselves, as if their purchase is actually helping the environment.

Rebrand

Has your company recently come under new leadership, or are you just moving your business in a different creative direction? What better time for a new package design? A new package design will help emphasize your new company’s brand direction, as well as reiterate the newness and modernness of the company.

Formula Change

Did your product formula undergo metamorphosis? Then your package design should, too. Represent the new and improved status of your product with an entirely new package design. Some remnants of the past can be present, but the new package design will showcase that your product is evolving with the times, and constantly improving.

Do any of these scenarios apply to you and your company? If so, collaborate with Sinoway Pouch Station for the perfect package design! 


SinowayPouchStation.com, LLC hereby declares that all of our Plastic Bags fulfill the requirements of the FDA for food application. We provide an easier and more cost-effective way to brand your products. Feel free to contact us anytime info@sinowaypouchstation.com or Toll Free at: +1-844-386-7272.

 

Posted in Blogs By

Igor Finchuk